◇ 10 → 100 · SCALE & DOMINATE
be the company
the category talks about.
Earned coverage and rooms full of buyers, aimed at pipeline rather than at a clippings folder. Announcements without a point don’t get placed and shouldn’t.
you need this
when.
- 01 You have news and no idea who to tell.
- 02 You sponsor conferences and can’t trace a single deal to one.
- 03 Competitors are quoted as the category authority and you aren’t.
what we
actually do.
find the actual story
Data you own, a contrarian position, a customer result. Funding and feature news gets placed on merit, which is usually thin.
build the relationships
A short list of writers, analysts and podcast hosts who cover your buyer, approached with something useful rather than a press release blast.
make events pay
Curated dinners and roundtables with the accounts you want, plus a pre and post sequence, instead of a booth and a bowl of branded sweets.
attribute it
Tracked landing pages, guest lists reconciled against the CRM and a named pipeline number per activity.
Month to month. You can stop us at any point.
◇ WHAT YOU GET
◇ THE NUMBERS WE WATCH
- pipeline sourced per event
- placements in target publications
- branded search volume
- meetings booked from guest lists
◇ FOUNDING COHORT · 5 SLOTS
be one of our first five.
$3K / mo base + 10% of the growth we move. month to month, uncapped.
no measurable movement by day 60? the next month is on us.
the questions
you’re thinking.
We just raised. Isn’t that the story?
It’s a story for a week and it reaches investors more than buyers. We’ll place it, and then we’ll want something with a number in it that your buyer cares about.
Are conferences worth the money?
Sponsorships usually aren’t. Being at the conference and running your own dinner for fifteen target accounts usually is, at a fraction of the cost.
How do you measure PR?
Branded search, referral traffic, pipeline from tracked pages and reconciled guest lists. Not advertising value equivalent, which is a number invented to make PR look good.
tell us the number
you want to move.
We’ll tell you whether pr & events is the lever that moves it, or which one is.
Tell us your number →